There is no greater challenge than turning around a business.  Ask any leader who has been in this position – from Meg Whitman to Jack Welch – and they will tell you it’s an arduous process that if not done correctly can have disastrous consequences for all involved.

It’s been said that visiting Facebook today is like opening the door of the fridge and staring mindlessly when you aren’t even hungry.

An interesting thought to be sure. 

Today, as always, agencies are in a state of transformation – moving from simply the art of ad creative and tech driven branding efforts and optimization to one of messaging, engagement and storytelling.

Consumers continually ask: “When will someone (hell, anyone!) develop a solution that provides the breadth of cable, the flexibility of OTT and at a price point that doesn’t take us back to where we started?

Well, maybe… just maybe, I have a solution.

Earlier this week, Reuters reported that travel price comparison site Travelzoo has seen its shares drop over 75% since July of last year and that the company has hired bankers to explore potential “strategic opportunities.”

For a company that weathered the 2000 dot-com bust, has a growing base of 24 million users and a reported $143 million in 2011 revenue, I’m left wondering can the boat really be out of gas?

Well, not if you look at the overall travel market.